How to choose the right space for your business
Imagine this: You’ve finally launched your dream business. You have a solid business plan, a motivated team, and your product or service is ready to go. But now comes a decision that could shape your company’s trajectory more than you think — choosing the right physical space for your business. Whether you’re a café owner looking for street visibility, a startup founder searching for an inspiring coworking hub, or a retailer needing easy customer access, the space you choose will influence everything from your day-to-day operations to long-term growth.
According to a recent study by CBRE, 61% of businesses said that workspace decisions directly impacted their employee productivity and brand perception. That’s no small thing. The space you operate from isn’t just a location — it’s a strategic asset. In this guide, we’ll walk you through the key considerations when choosing your business space, complete with expert insights, real-world examples, and actionable tips to ensure you make a decision that supports your vision.
Understand Your Business Needs
Before you even begin scouting locations, take a deep dive into your business operations.
Key questions to ask:
- How much space do you realistically need?
- Will you be meeting clients or customers regularly?
- What type of equipment will be housed?
- How many employees do you currently have, and what’s the growth projection?
Example: A boutique design agency might need a small but stylish office to accommodate 6 employees, collaborative areas, and a small meeting room. On the other hand, a bakery will require kitchen space, display counters, storage, and foot traffic visibility.
Tip: Create a checklist of space must-haves vs. nice-to-haves. This will guide your priorities.
Location, Location, Location
They say it’s everything — and for a reason. The right location can make or break your business, especially if you’re in a customer-facing industry.
Consider:
- Foot traffic: Essential for retail, cafes, and walk-in services.
- Accessibility: Is it easy for customers, suppliers, and employees to reach?
- Safety and reputation: Does the area align with your brand?
- Competitors and collaborators: Being close to similar or complementary businesses can work in your favor.
Example: A yoga studio might thrive in a peaceful residential area, while a tech startup would benefit from being in a business district or coworking hub.
Quote: “You’re not just choosing an address — you’re choosing a community.” — Priya Singh, Commercial Real Estate Consultant
Budget and Hidden Costs
It’s tempting to focus on rent alone, but there’s much more beneath the surface.
Breakdown of costs:
- Monthly rent
- Security deposit
- Utilities (electricity, water, gas)
- Internet and phone services
- Maintenance fees
- Property taxes (if applicable)
Tip: Set aside 10–20% of your total budget for unforeseen expenses.
Example: A small retail outlet found an affordable shopfront in a prime area but later discovered exorbitant maintenance charges and local improvement levies.
Commercial Lease Basics
Leases can be confusing, but understanding the fine print is essential.
Know the lease types:
- Gross Lease: Landlord pays all property expenses.
- Net Lease: Tenant pays some or all expenses (taxes, insurance, maintenance).
- Percentage Lease: Typically for retail, tenant pays base rent plus a percentage of revenue.
Other important elements:
- Lease term and renewal options
- Exit clauses and penalties
- Modification clauses (Can you renovate the space?)
Tip: Always consult a lawyer before signing.
Future Growth Considerations
Your space should meet today’s needs but also support your future vision.
Ask yourself:
- Will this space still work if your team doubles?
- Can you add more inventory, equipment, or services later?
- Is there potential for expansion within the building or nearby?
Example: A startup rented a coworking space with flexible upgrades, making it easy to add private rooms as their team expanded from 5 to 20 within two years.
Legal and Zoning Regulations
Each area has its own zoning laws determining what kind of business can operate there.
Things to verify:
- Is your business type allowed in this zone?
- Are there restrictions on signage, parking, or noise?
- Do you need special permits or licenses?
Example: A cloud kitchen was nearly shut down because it operated in a residential area where commercial cooking wasn’t permitted.
Tip: Consult your municipal zoning office or a real estate expert.
Technology and Infrastructure Needs
In today’s digital-first environment, infrastructure matters.
Consider:
- Reliable high-speed internet
- Power backup (especially for businesses with high tech needs)
- Security systems
- HVAC and plumbing
Example: A media production firm needed a space with soundproofing and high-capacity servers — not every space could accommodate these needs.
Design and Layout Functionality
The design of your space directly impacts productivity and customer perception.
Think about:
- Open vs. private spaces
- Collaborative zones
- Customer-facing areas vs. back-end operations
- Ergonomics and aesthetics
Quote: “A well-planned space speaks volumes about your brand before you say a word.” — Ritesh Mathur, Interior Designer for Workspaces
Tip: Consider hiring an interior architect or layout consultant.
Parking and Accessibility
Often overlooked — but essential.
Evaluate:
- On-site parking for employees and customers
- ADA compliance and wheelchair access
- Public transport availability
Example: A clinic saw reduced footfall simply because it didn’t offer enough parking for patients.
Brand Image and Customer Experience
Your space is part of your brand story.
Reflect on:
- Does the space align with your brand identity?
- What message does it send to customers or clients?
- Will it enhance or hinder customer experience?
Example: A high-end salon needed a chic, upscale location to justify its premium pricing. A dull, cramped space would’ve turned away its ideal clientele.
Quick Checklist for Choosing Your Business Space
Use this as a handy reference before signing on the dotted line:
- ✅ Understand your operational and space needs
- ✅ Evaluate multiple locations for foot traffic, vibe, and safety
- ✅ Compare total costs — not just rent
- ✅ Read and understand the lease agreement
- ✅ Check zoning laws and legal requirements
- ✅ Ensure infrastructure supports your tech and operational needs
- ✅ Review layout and potential for customization
- ✅ Ensure adequate parking and access for all
- ✅ Match the space with your brand image
- ✅ Consider scalability and future-proofing
Conclusion
Choosing the right space for your business isn’t just about signing a lease — it’s about laying a foundation for success. The right location can drive customer engagement, enhance your brand, and empower your team. Meanwhile, the wrong one can become an expensive hurdle.
Be deliberate. Take the time to align your space with your strategy, vision, and culture. Whether you’re opening your first store or moving your growing company into a new HQ, treat this decision with the same seriousness as you would any major investment.
Remember: Your space isn’t just where your business happens. It’s where your brand lives.
Need help evaluating your commercial space needs? Reach out to our team of real estate experts for a personalized consultation.